Lesson 15

Learnt how to optimize keywords, title, alt, meta tags, anchor and other text from SEO point of view.
So in brief ethical strategies for achieving optimal ranking in the search engines are:

• All Pages Must Conform with W3C Standards
• Keyword Density is Never Abusive
• Always Include: Robots.txt, Sitemap.xml, & Urllist.txt
• Keywords are Prominent in the Title, META tags, & Headings
• ALT Tags and Title Tags are Not Forgotten
• Nomenclature is Fundamental to Being Indexed

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